Search engine optimization that works
Category : SEO
Doing SEO (Search engine optimization) for your website is very essential plus it has proven to be cost effective. However SEO ways are changing overtime dramatically plus it varies from legitimate SEO till black hat ways that could make google angry and ban your website.
Here are the best and cost effective SEO ways that could help your website rank well in google and other search engines.
- Build unique contents:-
What interest your users and makes google happy at your site at the same time is unique contents and what make google angry is duplicate contents so to go the good way avoid copying or pirating from other sites and instead build your own contents. Give enough time to it to give the most good user experience.
- Keep your website fresh:-
Google crawl your websites continuously and are willing to index new contents over several years contents. So if you post contents continuously say twice or once a week, this will make google always eager to come to your website to crawl the new contents.
- Write unique and descriptive title and description for each of your pages:-
This will make google concentrate on page relevancy basis and not on overall website relevancy basis. For example if your website is about animals care but you have two pages one for dogs and other for cats it is better to have the title for the two pages “Dogs care” and “Cats care” which will help google send searchers directly to the relevant page and also will make the user more happy by reaching the right page directly.
- Make page at facebook and account at twitter and other social accounts and link it to your websites and ask your site visitors to follow you:-
This will increase the number of returning users beside it will help to rank higher at google because new google ranking algorithm does not depend on page rank any more. Instead it depends on the traffic coming to your website which depends on the number of returning users.
- Avoid keyword stuffing:-
Google search engine is much more advanced than before and it became hardly to get deceived with keyword stuffing and instead it will get your website penalized or banned completely from google so just avoid it.
- Avoid Link directories or link farms:-
Link directories rarely will send you traffic as well as page rank while chance of being penalized is high so just avoid them.
- Optimize your website for mobile users:-
Web is evolving and more users are accessing web from their mobile devices so optimizing your website for mobile users will make you sure of not losing this big fraction of users additionally having website not optimized for mobile users can hurt your rank.